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Ranking first and being cited in an AI Overview are two different selections. Here is what actually decides the second one, and how to measure visibility when position no longer predicts traffic.
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Ranking first and being cited in an AI Overview are two different selections. Here is what actually decides the second one, and how to measure visibility when position no longer predicts traffic.
AEO is about being the source an assistant quotes, not about a new set of keywords. Here is what changes in practice, and what does not.
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Customers decide in a sequence. Product pages that match that sequence convert better than ones organised around the theme's defaults.
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